What is Quora?
Quora is simply a question and answers social site that currently has some very big influencers and experts within their fields. It really is a social site where people know what they are talking about. And really do add useful opinions and masses of value in doing so.
And that really is where the value is for members. Only the best answers and comments remain visible. As they are upvoted by members within the voting system keeping them visible.
The cream really does rise to the top with Quora.
Quora for bloggers, the blogger’s friend
I have spoken before about simple ways to drive traffic to your articles. And Quora really does tick the boxes if you are looking to do this.
This is not Twitter or Instagram where you will get the odd like or retweet. This is a site where you ask questions and really do get answers. Not only can you ask a question, you can then immediately answer the question and give your opinion and say how you see it so putting your content in the shop window. You pose the questions then start the conversation. And it’s the conversation that drives the engagement. That is where Quora is very strong. Comments really are the king of social engagement. They are your audience talking to you.
But be warned you won’t get your everyday social site response “great blog” or “nice article”. You may well find that you will get responses that challenge what you are indeed saying. So it is important that you take what you can from the responses without reaction. Upvote if it is a good reply or you can choose to downvote.
4 Reasons to use Quora
1/ Quora is a great place to find experts.
Every question has a best answer that is voted on by the members. So it is very easy to find the experts.
2/ Find content ideas.
Don’t know what to write about? Well Quora really is the blogger’s friend because the members are telling you on the popular questions
3/ Networking opportunities.
Quora gives you the chance to connect with experts. Not only on Quora, but also on the other social networks they have connected to their profile.
4/ Build traffic and engagement
Become an authority asking good questions and by giving relevant valuable answers and see the engagement and clickthroughs rise
5/ Support your main blog with a Quora Blog
If you are blogging then creating a Quora Blog is a great strategy to help boost the authority on your site. Quora Blogs rank well and with a little Quora Blog SEO you will get found quickly by Google.