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Instagram Follows You Feature Being Tested

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 A new Instagram Follows You Feature in testing

At last, Instagram is making moves to put an end to the Instagram followers game that is so widely played on the social app. A new feature is being tested an Instagram Follows You feature, that we hope will .released very soon we hope)  If you are not familiar with the Instagram Followers Game then here is how the game works. 

I want followers!

Everyone on Instagram wants to have as many Instagram followers as they can get because it is your followers who give you engagement and who get you seen. The problem is you have a limited number of members you can follow. Plus you really want to be in control of your feed and following everyone means you don’t really see the content you want to see because your feed is flooded. So the game is to just follow on mass hoping for follow backs and then a day or so later just unfollowing so that you can follow new members.

The game relies on the members you are unfollowing not realizing that you have unfollowed them. The only way they would know is if they check their follower’s list and run through to see if you are still there. Or to download one of the many 3rd party Insta apps that will show them quickly. 

Hopefully, it is about to get a whole lot easier to find out who is playing the followers game with this Instagram Follows You Feature.

The news of this new Instagram Follows You Feature was published by Andrew Griffin over on the Independent Website who had this to say

Instagram might be about to ruin your friendships.

The app is finally introducing a “follows you” feature that will tell users when an account they’re on is following them. But until now unfollowing has been largely secret – meaning that people have unfollowed in the belief that nobody would realize.

Now Instagram is making everyone aware of the fact that you’ve unfollowed them. And there’s no way out.

So how might this new Instagram Follows You feature work?

Matt Navarra posted this image on his Twitter account on the 19/09/2017 showing the placement of the Follows You Feature. Tweeting Instagram is finally testing this Twitter-type feature to help boost your social media ego,


Instagram Follows You Feature
Image source Matt Navarra via Twitter


And he is absolutely right. You can already see who is following you on Twitter just by visiting a profile. The big difference is that with Twitter you have the ability to organize members you follow into lists. Each list being an individual Twitter feed in its own right. So it doesn’t really matter how many members you follow on Twitter as long as you add them to a relevant list as well.


Following and unfollowing happens on all social sites, but it is a big problem on Instagram. I can see this new feature curbing this problem to some degree but not stopping it. I can also foresee Instagram members leaving as a result of others wising up to their game. It will just get harder for them to get followers to stick. They will have to work out how to work smart and not hard. And that will be tricky as they consider the game working smart.

So it’s over to you. Are you on Instagram? Do you play the game?

Let me know in the comments below!


Dexter Roona

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Social Media Expert and Blogger. I love all elements of social media and my InfoBunny Blog is now really just about providing help for those looking to build their Social Media Authority.

10 Responses

  1. Amber Harrop
    | Reply

    I for one am not bothered about this feature as I don’t do the unfollow thing I only follow those I like but I can see how it would affect others

  2. Saurabh Tiwari
    | Reply

    Hey, Dexter,

    Thanks for this interesting post, Good to know that about this feature.

    Learning how these things work is amazing.
    Saurabh Tiwari recently posted…7 Ways to Save Your Data from Different Data Loss CrisisMy Profile

  3. Ruth Bowers
    | Reply

    Interesting… I am on instagram, but don’t play that game. I can see a few people having issues with this, and a couple of Instagram trainers who are going to have to change their teaching methods. 🙂
    Ruth Bowers recently posted…Confidence Challenge, Day 6: Stretching to Build ConfidenceMy Profile

  4. Janice Wald
    | Reply

    Hi Dexter,
    I am new to Instagram and wasn’t aware there was a maximum limit.
    What is our maximum limit? I know someone with 34,000 followers. How do we boost our followers if there is a limit?

  5. Dexter Roona
    | Reply

    Limit is 5000 and its easy when you unfollow for follow backs and stay withing 5000

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